Why PAWTUAL?
Standing in the pet aisle, we realized: labels can be confusing — meat by-products, carrageenan, menadione… We wanted real answers.
So we built a brand that puts answers on the can.
At PAWTUAL:
· Love is clear — and so are our ingredients.
· No by-products. No gums. No synthetic vitamins. No secrets.
· Every ingredient on the label. Every percentage accounted for.
· Every batch tested. Every report yours to see.
Because your cat deserves to know — and we’re here to show you.
Most brands say "trust us."
We say "check on us."
Every batch is tested by third-party lab for:
· Toxins
· Heavy metals
· Pathogens
· Nutritional information
Every report is online — not once a year, not a sample. Every batch.
Silence isn’t transparency. Proof is.
We don't hide behind "natural flavors"
Every ingredient is listed — and quantified.
· 45% chicken
· 12% chicken liver
· 8% bone broth
No secrets. No approximations. Just the truth.
You deserve to know what your cat is really eating.
We’re Pet Parents First, Team Members Second
The inspiration behind PAWTUAL isn’t found in an office — it’s at home.
All of us share our lives with cats, dogs, and sometimes several at once.
We know the joy, the worry, and the little moments that make every day special.
PAWTUAL is built from that love and responsibility, shaping every product we create.